• Our Services


    Netcentric Campaigns transforms advocacy for foundations and nonprofits by building networks of people to move change forward.

  • 1


    Before we can begin to build an advocacy network, we need to figure out its structure, including what it will look like and how it will operate. During the assessment, we make sure everyone working to build the network is on the same page and that there is a clear vision. We teach our clients about the basic structure of advocacy networks and the functionalities that enable them to be effective. We outline the current, largely unorganized state of the network they are aiming to build, and offer a glimpse at how building network strengths will move change forward more quickly and efficiently.


    Building Action

    Just as new websites or technologies often have a beta phase, advocacy networks need a brief pilot period to test out strategies, build alliances and prioritize work. We make sure the traits of a strong network are employed effectively. We work along with people in the network to run select pilot activities that help participants learn in a tactile strategy development process. This hands-on and iterative work allows us to prepare for the large-scale mobilization of the network that is to come.



    Once the network is established, we can begin to scale up network engagement and help our clients to achieve their advocacy goals. During this period, the network is dramatically scaled up in a quick and efficient matter, allowing leaders to achieve key goals and policy priorities. Our team moves beyond initial management to training and implementing development plans as needed. We work with organizers and participants to develop a long-term management and sustainability plan, so the network develops the resilience to work successfully time and time again.


  • Network Innovations / Network Strategic Services

    Netcentric Campaigns maintains a clear focus on people and the advocacy network functionality among them. We are purposeful and have a proven process to help network managers. Our focus is on the people in the network and the complete network framework — not just the technologies that are used to implement projects.


    Just as artists learn to use perspective in their works, they forever shift the way they put pen to paper to achieve accurate representations of reality, understanding netcentric campaigning changes the way organizers approach work and the ways they apply the traditional tools and assets of their trade to achieve more powerful results.

  • Strategic Services

    Network Opportunity Assessment

    We assess through the Network Opportunity Assessment, an analysis that focuses on the state of the Seven Elements of an Advocacy Network among those working across a movement. Understanding the state of the Seven Elements among these leaders is useful in illuminating whether an opportunity exists to create, strengthen or expand a successful advocacy network. If we determine that such an opportunity exists, the Network Opportunity Assessment report provides clients with a detailed understanding of the steps, actions or practices that might be required to build or strengthen a successful advocacy network―and offers a clear plan for doing so. This includes:

    • Making sure everyone involved in building the network is on the same page and there is a clear vision for the overall movement.

    • Teaching our clients about the basic structure of advocacy networks and the functionalities that enable them to be effective.

    • Outlining the current, largely unorganized state of the network we are aiming to build.

    • Exploring the ways advocacy leaders will be recruited and the types of services and campaign opportunities that will be available to them via the network.

    • Providing a glimpse at how an advocacy network will move change forward quickly and efficiently.

    The goal of the Network Opportunity Assessment is to identify powerful connections and explore how our clients can build, strengthen or expand their advocacy network. Through a series of interviews with key stakeholders in the movement, we look strategically at the different roles involved and work to better understand how to align individuals, organizations, campaigns, policy, and communication strategies in the context of our partners’ work. We discuss organizational, overall movement and network-specific ideas to improve the state of the Seven Elements, as well as the priority of investments in staff, technology and content in balance with other activities.


    Network Action Phase

    Typically a year-long process, the Network Action Phase sees our staff working with our clients, stakeholders and key allies to prioritize a set of network-centric interventions, and get work moving. Such work can include:

    • Recruiting key advocacy leaders to join the network;

    • Identifying and piloting services to help leaders working in the field;

    • Developing and implementing a plan for network governance;

    • Establishing an evaluation and metrics system to track network activities;

    • Running pilot advocacy campaigns to begin to build grassroots support;

    • Developing a long-term budget, timeline and milestones to guide the network as it works to mobilize on a bigger scale.

    The activities that take place during the Network Action Phase build off of the findings of the Network Opportunity Assessment. During the planning phase, the Netcentric team works hard to ensure the Seven Elements of an Advocacy Network are put into place and employed effectively, so the network is well-positioned toward sustainability when it enters the Network Mobilization.


    Each Network Action Phase is custom. This period is purposefully designed to allow the Netcentric Campaigns team and our clients to try new things and test new strategies. The network team learns by doing, creating ties with leaders in the field and collecting valuable data to guide the network moving forward. It is a hands-on, project-driven learning process. There are no mistakes made during this period, only lessons learned to help create the strongest advocacy network possible.


    At the end of the process, Netcentric Campaigns will provide our client with recommendations and strategic guidance for moving the network into Network Mobilization.


    Network Mobilization

    As the mobilization moves forward, people will begin to engage with the advocacy network in powerful ways. There will be an increased capacity of network participants to pursue advocacy, and an increase in public engagement on advocacy campaigns. The Network Mobilization phase also will be more data sharing opportunities across participating groups and the groups’ abilities to learn from their activities online. There also will be a heightened tempo of email communications between the groups taking part in the network and online audiences. But most importantly, the leaders, organizations and grassroots advocates who join the network will be connected, allowing for new, cohesive strategies that will help drive change.


    The Network Mobilization sees the network dramatically growing in a quick and efficient manner, allowing leaders to achieve key goals and policy priorities. Our goal is not to run a network forever, but rather build and empower it — then hand over operations to the advocacy leaders who can make the biggest impact.


    Lasting about two years, the mobilization sees our team helping our clients and movement leaders develop the skills and embrace the vision to successfully run the network. We work with them to develop a long-term management and sustainability plan so the network develops the resilience to work successfully time and time again.

    The purpose is to empower and leverage a network of new and existing players by:

    • Connecting key targeted leaders together with the level of advocacy capacity needed to align and coordinate successful campaign and organizing;

    • Driving new supporters to support the actions of the network via movement building efforts;

    • Driving new contacts and services generated via local and state movement building to engage in campaign efforts.

    The Network Mobilization phase will empower an advocacy movement that will be equipped to succeed – and the leaders in the movement will be better equipped in their efforts to create positive change.



  • Network Innovations

    In addition to Strategic Services, our team has been among the social scientists and advocates advancing the compelling case for network thinking. Both research and practice have demonstrated time and time again the transformative value of strategically connecting individuals across geography, discipline and experience to work collaboratively in order to innovate and advocate. Thus, network thinking must be a core competency of 21st Century movement building.


    However, there are many questions left unanswered and many challenges to tackle in order to create this competency across issues and movements. For example, there are glaring gaps in discussion, literature and training on how to intentionally build a robust and sustainable network. Moreover, there is a need to develop tools, technologies and methodologies for disseminating network strategies and lowering barriers to building networks. Netcentric Campaigns has been at the forefront of both study and practical application of a network approach to complex social issues. As a thought leader in the field, Netcentric Campaigns is now deepening investment in Network Innovations that aims to advance the discipline, pioneer tools and create learning exchanges around the critically important mechanism of networks for advancing social change.


    Motivation + Network Capacity = Change

    The team introduces network organizing content in a fun, funny and engaging way to create broad conversations about networks and how to build them. The presentations and discussions of network design trigger insights among the participants around network thinking and create a shared framework for conceptualizing their activities within a network frame.


    As a quick dip into the type of work we do, we introduce seven distinct and clear elements of network design, which have been successfully used by foundations at local, state, national and international scales. We share best practices that we have observed over 17 years. We can also organize and facilitate panels and discussions about the implications of applying network-centric perspectives to a wide range of advocacy and issue work.


    Discovery. Discussion. Planning  

    The team offers workshops are more intensive engagements than general speaking and introduction work. The workshops are inclusive of a landscape review in preparations for collaboration. The work results in in a tailored strategy sessions. The landscape review enables Netcentric Campaigns to gain a baseline understanding of the opportunities and challenges in engaging in networks in a specific context.

    We conduct interviews, look over background materials, strategic plans and other documents to devise the exercises for the strategy session. This important preparation work will ensure that our team is sufficiently briefed and the in-person strategy session is relevant, using common language and drawing on the specific needs and interests in your strategy.

    We will dig into the experiences of the team in working with networks, learn more about users of the networks, and introduce seven distinct and clear elements of network design that have been successfully used by foundations and nonprofits. We dive deeper into specific best practices that are of most use to the network leaders among participants.

    We work as a group to identify the risks and advantages of applying network-centric perspectives, as well as how to effectively plan networks improvements to more effectively achieve goals.

    Consultancy and Research

    Network Listening

    Over 17 years, and decades of combined experience, Netcentric Campaigns knows how to find and engage new stakeholders in movements. The team uses the latest digital tools to data mine, scan, and listen to targeted network members. We can help network builders dig insights out of the social media platforms, social media outreach, and language used online to find the people, organizations, journalists, companies and other influencers discussing related topics.

    The online data work helps shape our analysis of influencers audiences and informs recommendations on who to track, how to reach, and ways to activate networks on an issue. Our team also makes recommendations for quick fixes to the website and social media messaging and approach. We have a track record of working with networks to grow the base of people interested in and engaging in advocacy work and organizing diverse champions to who can advance work on a cause. We provide the consultant support needed to train staff to carry out an effective and efficient digital communications strategy.


    Training and Support

    Peer to Peer Discussion of Active Networks

    To the extent possible, Netcentric Campaigns offers follow up consultative support from training, workshops and uses of our materials to help key partners devise goals and scope for a longer-term, locally lead partner support program. These support hours are to provide senior strategy discussions to review grantee goals, opportunities, threats and how network theory can help.

    We can help review analysis done by others to identify the most promising interventions and risks in applying network-centric perspectives to the work. The support program is limited to preparation for calls and engagement, phone calls and online meetings with team to discuss strategy.

    As needed or requested, we will conduct an audit of materials provided for background and context of the initiative being supported. Discussions focus on recommendations on ways to apply a network-centric strategy to the given challenges, provide review and input on products and deliverables, and to keep an eye on network effects to ensure the recommendations meet organizational needs and lead to an improved practice toward network building. We also offer review of requests and support for implementation recommendations to help communicate language for network building language.

    Network Rapid Assessment

    Building The Tools to Help with Adjustments in Network Operations

    The goal of this little web application is to take a snapshot of the “state of the advocacy network” and to create a visual which can be used to compare the state of the network at different times.

    The rapid assessment tool will help collect and organize important information for the Netcentric Campaigns consulting team. This rapid assessment tool is based on Netcentric Campaigns’ seven elements and it provides the appropriate level of intelligence needed to start working on building a network action plan.

    A secondary goal of the network rapid assessment tool is to develop a standard classification scoring methodology which allows multiple staff to score and classify networks. The classification scoring will evolve into a common language about networks enabling us to compare interventions across very different context.

    The survey questions focus both how do individuals relate to the people in the advocacy network AND how they perceive the network around them (people are pretty good at sensing trust among groups they observe). The questions also capture basic information about how people are connected to the work, and the roles they play. This data will enable us to see how people connected to groups and roles impacts the perceptions of the network.

    Network Pilots

    Always Pushing to Serve The Movement

    Support active pilot projects that advance the work of those we serve, produce insights that lead to thought leadership, and pilot the launch of network tools that produce both advocacy power and network strengthening benefits. Current examples include: Rapid Network Assessment Tool, MapThePower, Open Data Interpreter (ODI) and Work on the Gamification of Advocacy.

    Publications and Case Studies

    The Power of Networked People

    Grounded in Netcentric Campaigns’ framework around definitions, objectives, and activities of networked leadership, we produce guides, worksheets,and online articles that include information and resources for supporting and strengthening networks. We work to provide insights needed to help hone the skills and competencies for staff and all those managing networks.

  • Partners?

    Do you know of opportunities for Network Innovation, interested in trainings, or Strategic Services Work?

All Posts
Collection, Use and Security of Personal Information

Netcentric Campaigns (NC), a Washington, DC based non-profit organization. The purpose of Netcentric Campaigns is to provide services and resources to leaders working on building networks to create progressive social change, to encourage and support collaboration among those leaders, and to share information about and generate support for the work of those leaders with a broader public audience (collectively, “The Services”).

If you have any questions about this privacy policy, please contact:

Netcentric Campaigns
1875 Connecticut Ave NW, 10th Floor
Washington, DC  20009


Your use of any of the Services signifies your agreement to the terms and conditions of this Privacy Policy.

Who Should Use the Services

The Services are not directed at, or marketed to, or intended for users under 13 years of age. We do not knowingly or intentionally collect any information from children under 13 years of age. If we learn that any information was provided to the Network through any of the Services by a user younger than 13 years of age, we will delete the information immediately.

NC values and respects an individual's right to keep certain Personal Information private.  Likewise, NC values the need to collect and use Personal Information which will enable NC to effectively deliver products and services.  This Privacy Policy applies to activities of NC and additionally to persons visiting NC websites, signing up for NC publications and mailings, entering into transactions with NC, and covers the collection, use, storage and disclosure of information and data as described in this Privacy Policy. The Privacy Policy does not apply to information that the NC collects on contractors, vendors or other entities with which the NC does business, although NC will contractually require them to comply with relevant provisions of the Privacy Policy.

A. Collection of Personal Information You Provide.

When you sign up to use a Service that requires registration, we ask you for personal information (such as your name, e-mail address, postal address, title, organization, etc.). We may combine the information you provide to us with information that we obtain about you through other services or third parties; we do this to provide you with a better experience and to improve the quality of the Network and the Services. For certain of the Services, we may give you the opportunity to opt out of combining such information about you.

B. Use of Personal Information.

When an individual provides personal information to NC, NC may use the personal information for its programs, research and networking. The NC may also use personal information for the purpose of sharing information among the allies NC. Through your use of the services of the Network and acceptance of these Terms of Service, you have agreed that the NC may use personal information for the purpose of sharing information within others in the network, who also are committed to the mission of the network and have also agreed to abide by the applicable terms of service. NC will also use information collected on Network transactions and interactions for research purposes for the development or implementation of its programs, products and services. NC will not sell your personal information.

The network reserves the right to disclose all information if (a) required by law, regulation, legal process or enforceable governmental request, (b) enforce the applicable Terms of Service, including any investigations of potential violations, (c) resolve any potential disputes or security and/or technical issues, and (d) protect the rights, property and safety of the Network, its users or the public as required or permitted by the law.

The Network will make every effort to discontinue the use of an individual’s personal information as soon as possible if requested by that individual. NC may need to retain information in its archives and records for the aforementioned reasons, however will not identify you individually.

Please contact us if you have any further questions regarding the above mentioned terms about the management and use of personal information.

C. Specific Requirements.

1.  Administrative.

a. NC will take reasonable and appropriate measures to keep Personal Information confidential and in a secure environment, including taking appropriate action in the event of unauthorized disclosure and also include internal reviews of NC’s data collection, storage and processing practices and security measures, as well as physical security measures to guard against unauthorized access to systems where personal data is stored.

b. Access to Personal Information will be restricted to only those personnel with a legitimate business purpose.

c. NC owns all Personal Information provided to it by individuals and collected in accordance with this Policy.

d. When an individual uses the NC and related products, services and websites, upon request at the address below, NC will provide the individual with access to their personal information and for the individual to be able either to correct this data if it is inaccurate or to delete such data.

Netcentric Campaigns
1875 Connecticut Ave NW, 10th Floor
Washington, DC  20009

e. For disclosure of Demographic Information (e.g., organizing local NC events, helping individuals connect offline at professional conferences, etc.), the NC as a minimum will use the "Opt Out" approach. An "opt-out" is obtained when the NC through some correspondence gives an individual the opportunity to decline or "opt-out" of disclosures to third parties. If the individual does not opt out, permission is deemed granted. Depending upon the nature of an activity or project, a higher standard than "opt-out" may be used, such as "opt-in" whereby an individual must affirmatively give consent before information is disclosed.

g. NC sometimes engages third parties to provide certain operational services to NC or on its behalf. NC may disclose Personal Information to those third parties on a “need to know” basis under a written contract.

h. NC uses and allows third parties to use Aggregate Information for research purposes for the development or implementation of its programs, products and services.

i. Consistent with the mission of NC, NC may also share individuals’ personal information with the other members of the Network and with other parties and individuals in the following circumstances

NC has the individual’s consent.  NC requires opt-in consent for the sharing of personal information.  In this regard, through use of NC and certain related products, services and websites (collectively, the “Services”), an individual agrees that the individual’s information may be shared with others within the Network and with other organizations that are committed to the mission of the Network and that agree to abide as well by the applicable Terms of Service.

NC provides such information to third parties for the purpose of processing personal information on the NC’s behalf. NC requires that these parties agree to process such information based on the NC’s instructions and in compliance with this Privacy Policy and any other appropriate confidentiality and security measures.

NC has a good faith belief that access, use, preservation or disclosure of such information is reasonably necessary to (a) satisfy any applicable law, regulation, legal process or enforceable government request, (b) enforce applicable Terms of Service, including investigation of potential violations thereof, (c) detect, prevent, or otherwise address fraud, security or technical issues, or (d) protect against harm to the rights, property or safety of the Network, its users or the public as required or permitted by law.

2.  Information Security.

NC takes the security of your personal information that you provide to us very seriously, and we take reasonable measures to safeguard your information consistent with our Privacy Policy.

While NC uses its best efforts to maintain this level of security across all of our systems we cannot guarantee or warrant that our systems or our service providers are not vulnerable to viruses, hacking or other security threats.

The information on this website is provided with the intention to assist you in learning more about help you can receive if you believe you have been harmed by fracking and gas development. The information found here should not be considered legal advice and is not intended to constitute legal advice. This website is provided “as is” without any representations or warranties, express or implied. Nothing on this website constitutes, or is meant to constitute advice of any kind. Further, this website is not intended as a solicitation and should not be construed as an invitation to form an attorney-client relationship. Each situation is unique and you should not take any action or make any decisions based on the information on this website without first obtaining separate legal advice. The viewing and use of this website does not create an attorney-client relationship. This website should not be viewed as an offer to perform legal services in any jurisdiction. Please do not send us any information concerning any potential legal matter. This is a nonprofit project and we do not charge you for any of the work we do.

3.  Use of Cookies.

A cookie is a small text file stored on a user’s computer by a web browser.  Cookies are used by websites to authenticate users, to store user site preferences, to capture the contents of a shopping cart, for tracking a user’s session, and/or for storing other essential textual information.

The NC uses Cookies to enhance the user experience while visiting our website.  Cookies are used for authentication primarily.  We do not store any personal information about a user in our cookies.  We do track your interests on the site so that we can provide you with additional content that might be of importance to you.  Most Web browsers accept cookies and you can use the “help” menu on your browser to assist you in preventing, accepting, or receiving notice of new cookies. However, please be aware that if you block cookies, Web site functionality may be lost.

We also use Google Analytics for tracking and reporting web site activity.  Google Analytics uses cookies to define a user’s session.  Aggregate information is collected so that we can report on how many visitors are coming to our sites and what content is visited the most.  We use this information so that we know how relevant the content is that we are providing.  Providing you with fresh and engaging content is important to us as we know it is important to you.

4.  Changes to Privacy Policy

Please note that this Privacy Policy may change from time to time. We will post any Privacy Policy changes on this page and, if the changes are significant, we will provide a more prominent notice (which may include e-mail notification of Privacy Policy changes). Each version of this Privacy Policy will be identified by its effective date.  The effective Date of this version of the Privacy Policy is March 28, 2017.